Readers do not want to read sentence after sentence before they get to the information they are looking for. By using these lists you shorten the amount of time that readers will need to reach what they are looking for.
According to Write Content Solutions lists do the following:
- Create white space on the page
- Make your copy shorter
- Show level of importance or sequencing
- Keep related items chunked together
They have many other suggestions onto why lists are the best to use. Also, they give individual reasons why either numbered lists and/or bulleted lists work.
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