Stuffing the Keyword Turkey for SEO

You know how the saying goes; the more the merrier! Well that’s not the case for improving website search engine optimization.

Although, making sure your website comes up high on the list of results with search engines such as Bing, Google and Yahoo, stuffing keywords into your article will not only negatively affect its readability but how it ranks on a search engine results pages.

The most important factor to having good SEO is great content. What is great content? Knowing what your audience wants and the words they use to search it. Search engines change algorithms often, so research the latest trends at each search engine or major blogs about SEO. Janice (Ginny) Redish, author of “Letting Go of the Words: Writing Web Content that Works”, suggests checking out www.searchengineland.com for useful information on changes in SEO.  

*On a side note, just because your audience are searching for grammatically incorrect keywords it doesn’t mean you should incorporate them into your article.